In collaboration with o11e, who crafted the strategic framework, we developed the packaging design for GREEN VELO, a cosmetics brand tailored to cyclists. Our design merges the essence of natural beauty with a passion for cycling, effectively captured in the logo.
The packaging features a dark green hue, symbolizing nature and sustainability, contrasted with vibrant, bright print colors. This design not only aligns with the brand's values but also stands out visually.
Moreover, every purchase supports a meaningful cause: 1% of GREEN VELO's sales is dedicated to developing cycling paths across Poland, reflecting the brand’s commitment to both its customers and the cycling community.
The packaging features a dark green hue, symbolizing nature and sustainability, contrasted with vibrant, bright print colors. This design not only aligns with the brand's values but also stands out visually.
Moreover, every purchase supports a meaningful cause: 1% of GREEN VELO's sales is dedicated to developing cycling paths across Poland, reflecting the brand’s commitment to both its customers and the cycling community.