Edgar Bąk Studio
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Horyzonty

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Rising to Success
Horyzonty
For the Horyzonty Scholarship Program, we developed a new visual identity that captures the essence of their mission. The program supports ambitious young individuals from small towns who aspire to study at their dream high schools or technical schools in larger cities but may struggle to do so without financial and personal assistance. Horyzonty offers scholarships to 8th-grade students, providing them with the necessary support throughout their entire secondary education journey.

Our design features a two-color palette: vibrant yellow and deep purple. These colors symbolize optimism, growth, and aspiration. The logo itself is a dynamic representation of an open book, which also evokes the image of a rising sun, signifying new beginnings and opportunities. This dual symbolism reflects the program's commitment to opening new horizons for its students and helping them rise to their full potential.

This fresh, modern visual identity aligns with Horyzonty’s core values, emphasizing both education and opportunity, while also making the program more recognizable and appealing to the target audience.
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