Edgar Bąk Studio
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Lapidarium

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Repeated decorative brand identification
Lapidarium
Lapidarium is a London-based brand of female clothing, created by Marta Gos and Martyna Sobczak. One of their presuppositions was to redefine balanced fashion and seek truly responsible methods of production. Their approach is characterized by a distinctive attitude towards fabrics and unique fabrics and patterns.
The visual identification we created for Lapidarium is based on a logo and the letter A we extracted from it; the letter became the foundation for building a pattern that can be found in the company’s interiors, printed materials, and on their website.

On top of our visual identification designs, the brand also invited us to co-design one of their collections. For this purpose, we created a series of feminist slogans, written in a jittery, flickering typeface, which found its way onto fabrics and patches.
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Photographer: Ekaterina Bazhenova-Yamasaki

MANIFA Campaign Photography: Adam Plucinski MOVE